Campus eBookstore Logo

Skip Navigation LinksEBook Details

VIVA MAC: AIDS, Fashion, and the Philanthropic Practices of MAC Cosmetics

VIVA MAC: AIDS, Fashion, and the Philanthropic Practices of MAC Cosmetics
Author: Benoit, Andrea
Price: $37.95
ISBN-10: 1487510934
ISBN-13: 9781487510930
Get It!:
Delivery: BibliU Reader
Duration: Lifetime

Note:
Copy Selections To Clipboard: Copying content to the clipboard is completely disabled
Printing Pages: Printing pages is completely disabled

Description

This is the first cultural history of MáAáC Cosmetics and charts the originally Canadian companyÕs philanthropy around HIV/AIDS awareness and fundraising during the revitalization of the Toronto fashion industry, the rise of the AIDS epidemic in North America, and the commodification of social causes during the 1980s and 1990s.